Scaling products brings complexity.

Scaling products brings complexity.

Scaling products brings
complexity

✦ PRODUCT ✦ DESIGN ✦ GROWTH
A portrait of a young man smiling

I help e-commerce & SaaS teams
reduce product friction and turn design into measurable growth.

I help e-commerce & SaaS teams
reduce product friction and turn design into measurable growth.

Pain Points Identified

13

Pain Points Identified

13

UX Issues Detected

4+

UX Issues Detected

4+

Key Behavioral Patterns

3

Key Behavioral Patterns

3

Key Behavioral Patterns

3

WORK

Early shipping transparency at cart increased user trust and real commitment to proceeding to checkout

Transforming the mobile cart into a decision stabilizer, helping to reduce drop-offs during MVP testing.

Designing the mobile cart decision flow for Maisons du Monde improving clarity, trust, and commitment during MVP testing.

Product Designer | 20 weeks
UX Research, Prototyping, Testing

JOSE MIGUEL Q. ORTEGA

JOSE MIGUEL Q. ORTEGA

PRODUCT DESIGNER

PRODUCT DESIGNER

PRODUCT DESIGNER

ABOUT

Product Designer based in Barcelona, focused on simplifying complex user journeys to reduce friction.

Driving activation, conversion, and retention across SaaS & e-commerce experiences.

Product Strategy

Product Strategy

Product Strategy

UX UI Design

UX UI Design

UX UI Design

Prototyping

Prototyping

Agile

Agile

Agile

Testing & Iteration

Testing & Iteration

UX Research

UX Research

UX Research

Design systems

Design systems

Product Conversion

Product Conversion

AI-augmented productivity.

Embracing AI into my daily workflows as a productivity multiplier—helping teams move faster, collaborate better, and deliver greater impact.

Design maturity matters.

I believe design is a critical driver of meaningful business growth.

HOBBIES

While I'm away from screens,
I try to maintain an active lifestyle,
experiencing new things and doing some outdoor activities that I enjoy.

Tech
Travel
Sports
Nature

Tech
Travel
Sports
Nature

Tech
Travel
Sports
Nature

EXPERIENCE

2023 / Present

2023 / Present

Omnichannel Order Specialist (Pick-up)

Omnichannel Order Specialist (Pick-up)

IKEA

IKEA

2023

2023

UX / CRO Consultant

UX / CRO Consultant

entrenatucabeza.com

entrenatucabeza.com

2022 / 2023

2022 / 2023

UX UI Designer (B2B)

UX UI Designer (B2B)

La Oficina de Marketing #LODM

La Oficina de Marketing #LODM

2021

2021

Web Designer

Web Designer

Dolce Anna Katherina

Dolce Anna Katherina

2018 / 2021

2018 / 2021

Customer Experience Specialist (CX)

Customer Experience Specialist (CX)

Enterprise Rent-A-Car

Enterprise Rent-A-Car

CONTACT

Get In Touch.

Open to new opportunities, knowledge, and experiences.

Jose Miguel Q. Ortega

Jose Miguel Q. Ortega